Food distribution companies and convenience store distributors come in all shapes and sizes. Once you feel ready to start looking for a partner, be prepared to do a lot of research and ask a lot of questions. The right food distribution company can take your product to the next level. We hope Atlantic Dominion is the best fit for your needs.
How Should I Decide Which Type of Distributor I Need?
There are three basic categories of food distributors – nationwide, regional, and specialty, all with benefits and drawbacks.
A nationwide company gives you brand recognition and access to the largest number of customers. A regional distributor has a smaller reach but allows for more personal interactions with both the company and its manufacturers.
If your business makes a specialty food item you should definitely consider specialty food distribution companies. They know how to handle products that might need delicate handling. As a result, specialty distributors may cost a bit more.
Food distribution companies can vary in the services they offer. One company might only handle logistics, while another may offer assistance with transportation, warehousing, sales, and marketing.
How Can I Find the Right Food Distributor for My Needs?
After you’ve decided which type of distributor you need, do some online research. It’s also useful to use colleagues as a resource. Ask your current retailers which ones they trust and if they can share any details about the companies on your list. Also, research which distribution company your competitors are using.
Next, go to where distributors gather, i.e. trade shows. Meeting in person will give you a feel for the company and provide information you might not find online. Plus, trade shows are a great place to network.
Once you’ve finished information gathering, narrow down your list to the most promising options. Then, take some time to create a persuasive pitch for food distribution companies. Make sure you’re presenting your product in a way that will trigger interest. To convince them to work with you, you must prove your brand is ready for a major boost in production.
What Are Some Questions to Ask Potential Food Distribution Companies?
Working with a distributor has many distribution benefits. However, it’s critical that you understand what the food distribution company you select can and can’t provide to avoid any surprises down the road.
Ask if the company offers sales guidance. If not, most or all sales and marketing are your responsibility. Make sure you clearly understand the cost margins so you can price your product accordingly.
Find out how long it will take after signing a contract before your products are shipped. It could be anywhere from a few weeks to a few months, depending on how many other new products they are launching.
Why Atlantic Dominion is a Preferred Food Distribution Company and Convenience Store Distributor
Atlantic Dominion offers a variety of valuable distribution services to our clients. We strive to make the process as streamlined as possible with up-to-date software that monitors ordering and distribution. We’re known for our personalized customer service and reliability by convenience stores in Virginia, North Carolina, and South Carolina. Contact us at 757-497-1001 today so you can place your first order!
